
are monochrome, because color ink cartridges are pricey. According to InfoTrends, 90 percent of prints in the U.S. One reason for bringing EcoTank to North America – a $40 billion printing market, according to IDC – is to make color printing more accessible and affordable. The EcoTank system, while new to the U.S., is already available worldwide, mainly in so-called developing countries, where customers purchase based on long-term value, and are willing to pay more up-front.

(An exception is the WorkForce Pro WF-R4640 model, which uses replaceable Mylar bags of ink.) EcoTank printers have ink reservoirs that users can refill, using ink bottles.Įpson President Minoru Usui, during a launch event in New York City on August 4, says EcoTank is a breakthrough product that will disrupt business printing in the U.S.

According to Epson, the EcoTank printers also use ink much more efficiently, and the replacement ink, which comes in a bottle that the user empties into the reservoir (a potential for spills if not handled properly, we'd think), equals 20 or more cartridges in the lower-end model. The EcoTank printers turn that thinking around: The printers cost significantly more than non-EcoTank models, but the inks not only last longer, they are less expensive to replace.

For those who print a lot, whether it's a small or home business or a family that prints homework and photos every night, printing gets costly. Printer manufacturers commonly use the "shaving razor cartridge" approach, in that they sell a printer at a lower cost, but make up the profit in ink cartridges. The printers will be in stores in September. EcoTank printers, which are designated "Supertank," have large-capacity ink reservoirs that offer up to two years of prints, before they need to be refilled. Epson new inkjet printer system, called EcoTank, is designed to alleviate this problem. Color prints come out uneven because an ink tank ran dry, or, worse, it renders the printer completely unusable. Running out of ink is one of the most frustrating things about printing. EcoTank printers have ink reservoirs that users can refill, using ink bottles.
